Ideas transform brands. Conversations set ideas into motion. At SPAG, we marry the two to tell compelling stories for our brands, with a simple philosophy—Be Real. SPAG is an award-winning, independent communications agency operating across Asia with ‘healthcare and life sciences’ at its core.
Research-led communication, data-driven insights, industry-driven strategies; we reshape brands, making an impact with stories that matter.
Communication challenges are not local. They are global. With this thought in mind, when we started SPAG, the idea was to tell stories that compel change, create campaigns that make an impact, strengthen brands that speak to the public— around the world.
Today, our network is primed to work around the world to address the local needs of our clients. The vision was translated into reality with the acquisition of mandates that now spread across Singapore, Malaysia, Indonesia, Vietnam, Australia, and Myanmar. Within a short span, we bolstered ties with some of the most influential networks around the globe.
Strengthening brands and building reputations, we have come a long way from an agency to a trusted partner for all our clients. With our ingenious storytelling approach, integrated campaigns and in-depth knowledge of markets, we have been able to drive valuable impact on our client’s businesses.
No false promises. Measurable results. Deeper impact
Integrated as a group, yet specialists at core, our domain expertise is institutionalized into distinct entities: SPAG - Public Relations & Advocacy, D Yellow Elephant – Digital & Social Media, GigaLife – Creative & Branding Solutions.